I write research-backed long-form content for B2B SaaS companies — blog posts, BOFU comparisons, and product guides that rank, educate buyers, and drive pipeline.
I'm David Mungathia — a B2B content writer and strategist specialising in long-form SEO content and BOFU articles for SaaS companies.
I work with marketing teams and founders who need content that actually performs — not just traffic, but articles that attract the right buyers, answer the right questions, and move people closer to a decision.
I’ve written for companies like UserGems, Helpjuice, and StackVerdict across knowledge management, SaaS comparisons, sales enablement, and product content. I understand how B2B buyers think and write to match that.
“Research first. Every piece earns its place in the buyer’s journey.”
Sharp, research-backed content for B2B SaaS companies that need to build authority at every stage of the funnel and convert readers into pipeline.
A high-intent alternatives roundup built to intercept buyers at the exact moment they’re evaluating collaboration tools. Covers 13 tools across pricing, use case, and standout features — the kind of BOFU content that earns first-page rankings and drives direct conversions.
A definitive B2B SaaS comparison guide covering the top SOP tools on the market — structured to help operations and enablement teams make the right purchasing decision fast.
Data-Driven GuideA technical deep-dive for a domain & SEO SaaS platform — frameworks, data tables, and actionable strategy built for a sophisticated, analytical audience.
One vertical. Deep expertise. No generalist fluff.
Every piece is grounded in B2B SaaS mechanics, buyer psychology, and the language your decision-makers actually use.
Every piece goes through the same rigorous process — research-first, buyer-aware, and built to perform.
David was a great writer. Always put 101% in, and respected the team & culture of the company. Loved working with him.
David has a strong grasp on the concepts of sales funnels and marketing and this reflects in his writing. He is a delight to work with.
David nailed the brief on the first draft — technical enough to be credible, clear enough to convert. Highly recommend him.
Per-article pricing, billed by deliverable. No monthly retainer required to get started.
Every article — regardless of tier — goes through the same rigorous process. You get a complete, publish-ready deliverable, not a rough draft.
B2B SaaS company or marketing team? Answer five quick questions and I’ll get back to you within 24 hours to see if we’re a good fit.
I will review and come back to you within 24 hours
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