B2B Tech & Crypto Markets Writer

DAVID MUNGATHIA

Content Writer  ·  B2B Tech  ·  Deep-Dive Blogs

I partner with B2B SaaS companies and crypto platforms to transform complex ideas into content that defines categories, builds trust, and elevates brand authority — content that doesn't just rank, it closes deals.

50+
Articles Published
2
Core Verticals
B2B
Tech Expertise
Market Curiosity
BTC ▲ $87,240
ETH ▲ $3,180
SOL ▼ $142
CRYPTO MARKETS ◈ TRADING STRATEGY ◈ MARKET ANALYSIS
B2B SAAS ◈ PRODUCT-LED GROWTH ◈ CASE STUDIES
BNB ▲ $420
AVAX ▲ $38.4
TECHNICAL ANALYSIS ◈ SAAS CONTENT MARKETING ◈ DEEP-DIVE BLOGS
BTC ▲ $87,240
ETH ▲ $3,180
SOL ▼ $142
CRYPTO MARKETS ◈ TRADING STRATEGY ◈ MARKET ANALYSIS
B2B SAAS ◈ PRODUCT-LED GROWTH ◈ CASE STUDIES
BNB ▲ $420
AVAX ▲ $38.4
TECHNICAL ANALYSIS ◈ SAAS CONTENT MARKETING ◈ DEEP-DIVE BLOGS
DK

// Certifications & Credentials

HubSpot Certified
Google Partner
Google Analytics
Content Marketing
B2B SaaS Writing
Deep-dive Blogs
Crypto Markets
SEO Strategy

The Writer Behind
the Deep Dives

I'm David Mungathia — a freelance writer specialising in two high-stakes verticals: crypto markets & trading, and B2B technology.

Too many company blogs attract views but never shape conversations in the boardroom. I fix that. Strong content builds trust with decision-makers and positions your brand as the clear choice — 9 out of 10 B2B buyers say online content is a major factor in their purchasing decisions.

On the crypto side, I cover what actually moves markets — technical analysis, on-chain signals, macro narratives, and exchange mechanics. Content built for traders and platforms that demand authority.

What I Deliver

Sharp, research-backed content for crypto trading platforms and B2B SaaS companies that need to build authority and convert readers.

01
📋
General B2B Tech Deepdives
In-depth, research-driven technical articles that break down complex systems, architectures, and innovations for B2B decision-makers.
Deep-Dive Content
02
🔧
SaaS Product Explainers
Turning complex B2B software features into clear, compelling narratives — product deep-dives, integration guides, and comparison content built to convert.
Product
03
🏢
B2B SaaS Blog Writing
Long-form SEO content, thought leadership, and product-led blog strategies for SaaS companies that need to rank, educate, and generate qualified leads.
B2B SaaS
04
📈
Crypto Market Analysis
In-depth market breakdowns covering price action, on-chain signals, macro catalysts, and narrative shifts — content traders and analysts actually trust.
Markets
05
📰
Exchange & Platform Content
Educational and marketing content for crypto exchanges, trading platforms, and fintech products — help centres, feature explainers, and onboarding guides.
Platforms
06
🎯
Trading Strategy Deep-Dives
Comprehensive guides on trading strategies — from spot and futures mechanics to risk management, position sizing, and derivatives — written for real traders.
Trading

Selected Articles

View All →
01

Best Slack Alternatives: Strategic Product Positioning That Helps Buyers Decide

A strategic SaaS alternatives article that demonstrates product positioning at its sharpest — intercepting high-intent buyers at the exact moment they're evaluating tools, with comparative analysis that drives conversions and earns first-page rankings for competitive keywords.

02

HubSpot vs. Salesforce: CRM Comparison That Intercepts Buyers at Decision Stage

A strategic comparison post built to intercept buyers at a critical decision stage — the kind of bottom-of-funnel content that shortens the path from first read to closed sale.

03

The Anatomy of a Crypto Bull Run: On-Chain Signals, Macro Triggers & Positioning

A deep-dive into market structure indicators, funding rate dynamics, exchange inflow/outflow patterns, and macro liquidity cycles — and what the on-chain data says to traders paying close attention.

04 — Coverage Areas

Topics I Master

🏢
B2B SaaS Content
SEO blog strategy, product-led content, thought leadership, and buyer-journey content mapping for SaaS.
💡
Product-Led Growth
PLG frameworks, activation content, freemium conversion strategies, and bottom-up SaaS go-to-market writing.
🔧
SaaS Technical Writing
Feature explainers, integration docs, API guides, and technical content that helps users and convinces buyers.
🧠
Deep-Dive Tech Blogs
In-depth technical analyses, architecture breakdowns, emerging tech explorations, and research-driven insights.
📈
Crypto Market Structure
Bull/bear cycles, support & resistance, order flow, exchange data, and macro liquidity analysis.
Derivatives & Trading
Futures, options, perpetuals, funding rates, liquidation mechanics, and advanced trading strategies.
🔍
On-Chain Analysis
Whale activity, exchange flows, wallet behaviour, UTXO analysis, and interpreting blockchain data for traders.
🌍
Macro & Crypto
Interest rates, dollar cycles, institutional flows, ETF dynamics, and how macro forces drive crypto markets.
05 — My Process

How I Write

Every piece goes through a rigorous process to ensure accuracy, depth, and impact.

01
Research
Market data, on-chain sources, SaaS product docs, customer interviews — I go primary source first, always.
02
Structure
Building a narrative arc tuned to your audience — traders who need precision, or B2B buyers who need clarity.
03
Draft & Refine
Writing with precision — accurate data, sharp analysis, zero filler. Every paragraph pulls its weight.
04
Deliver
On-time, SEO-aware, and formatted for your platform — ready to publish and built to rank.
06 — Social Proof

What Clients Say

David was a great writer. Always put 101% in, and respected the team & culture of the company. Loved working with him.

EH
Emil Hajric
CEO · Helpjuice

David has a strong grasp on the concepts of sales funnels and marketing and this reflects in his writing. He is a delight to work with.

SV
Shashank Verma
Manager · FunnelTeacher

We needed someone who could write about our SaaS platform in a way that resonated with decision-makers. David nailed the brief on the first draft — technical enough to be credible, clear enough to convert.

SM
Sarah M.
Marketing Lead · B2B SaaS Startup

One Article.
One Price.

No retainers. No packages. No guesswork. You know exactly what you're getting — and what it costs.

Deep-Dive Article
$ 1,050
per article

Research-backed, long-form content built to rank, influence decision-makers, and drive revenue in B2B tech or crypto markets.

⟨ Book a Meeting ⟩

What's Inside Every Article

This isn't a word count — it's a deliverable. Every article is built from scratch around your competitive landscape, your buyer's journey, and search intent that converts.

I dig into your competitors, find the keywords, apply buyer psychology, and apply the same framework that's driven first-page rankings and qualified pipeline for clients like Helpjuice and others.

// Included in every piece
SERP & Competitor Analysis — I map what's already ranking and find the gap your article fills.
Keyword & Intent Targeting — High-intent keywords matched to decision-maker language and buyer stage.
Research-First Writing — Primary sources, product docs, market data — zero filler, every paragraph pulls its weight.
Long-Form Depth — Typically 2,000–3,000 words. Built to be the definitive resource on the topic.
SEO Formatting — Structured for your platform, optimised for search, ready to publish.
One Round of Revisions — Included. Get it right, or we are happy to fix it.
✦ Niches: B2B SaaS / B2B Tech  ·  Crypto Markets & Trading
✦ Turnaround: 5–7 business days  ·  ✦ Questions? Book a 30-min call first — no commitment.

Let's Build
Something
Definitive

Running a crypto trading platform, exchange, or B2B SaaS company? Let's talk about building content that earns trust, drives traffic, and converts your ideal reader into a customer.

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